Cornerstones for New OEM Success in Europe!!

🚗🔧 Repairability and Total Cost of Ownership: Cornerstones for New OEM Success in Europe

As the European automotive market evolves, new OEMs face a unique challenge: balancing innovation with practicality. One critical factor often overlooked in this race is repairability—a concept that begins right at the design stage of a vehicle. Why does this matter?

1️⃣ Repairability Drives Customer Satisfaction 😁
European consumers and fleet operators demand vehicles that are easy and cost-effective to repair. A well-designed vehicle, with repairability baked into its DNA, minimizes downtime, enhances service efficiency, and keeps end users happy.

2️⃣ The Total Cost of Ownership (TCO) is King 🫅
For fleet operators, leasing companies, and insurers, the TCO of a vehicle isn’t just about purchase price or fuel efficiency. It encompasses repair costs, insurance premiums, and residual values. Vehicles that are difficult or expensive to repair increase costs and can make or break relationships with these critical stakeholders.

3️⃣ Sustainability Starts with Smart Design 🌍
As Europe pushes forward with strict environmental regulations and circular economy principles, repairability aligns perfectly with sustainability goals. Designing for easier repairs means less waste, fewer resources, and a stronger commitment to the planet—something today’s European customers deeply value.

🚀 For new OEMs, designing with repairability and TCO in mind isn’t just a technical decision; it’s a strategic advantage. Collaborating early with partners in collision management and leveraging insights into repair processes can lead to smarter designs that resonate with customers, fleets, and insurers alike.

Let’s shape the future of mobility together! 💡

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Berkhof Automotive Solutions offers expert advice, guidance, and solutions to companies and organizations in the automotive industry, focusing on aftersales and specializing in collision repair. We assist our clients in improving their performance, solving problems, making informed decisions, and achieving their goals.